Google, Ebay, Amazon and Facebook are all finalising their platform to be available worldwide. War will begin soon.
In the travel industry, Rob Torres from Google gave some numbers:
- Google reports 300K new Android activations per day and eMarketer notes that 50% of all new internet connections worldwide are coming from mobile devices.
- The number of searches in the travel category via a mobile device continues to rise this year; the percentage of queries coming from mobile devices now makes up 19.5% of all hotel queries.
- Quite notably, people aren’t just searching with mobile; they are actually completing transactions from their devices. The number of mobile bookings in the travel space has accelerated from $20 million in 2008 to over $200 million in 2010.
- By 2012 we project that 8% of mobile users will be booking travel from their smart phones.
Mobile is just creating a never ending space where you can "touch" every consumers everywhere on earth but also at anytime in your value chain. Are you ready ?
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